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How We Choose Hotels for Our Travelers

  • Michael Kohleffel
  • Jun 23
  • 4 min read


One of the questions we occasionally hear is:


"How do you decide which hotels to use?"


It's a fair question.


After all, your hotel can have a major impact on your overall travel experience. A great hotel can make a good trip even better. A poor hotel choice can create frustrations that linger long after the vacation ends.


The truth is that selecting hotels is one of the most important decisions we make when planning a tour. While there are dozens of factors we consider, our philosophy is actually quite simple:


We spend your money the same way we would spend our own.


That sounds obvious, but it influences every hotel decision we make.


Not Every Night Has the Same Purpose


One of the biggest mistakes a tour company can make is treating every hotel stay the same.


The reality is that different nights serve different purposes.


Imagine you're traveling across the country on your way to a destination. You arrive at the hotel around 7:00 PM, have dinner, get a good night's sleep, enjoy breakfast, and depart at 7:00 AM the next morning.


In that situation, what matters most?


For most travelers, the answer is simple:


Clean rooms

Comfortable beds

Safe surroundings

Friendly service

Reliable breakfast

Efficient check-in and check-out


What doesn't matter quite as much is whether the hotel has a rooftop bar, luxury spa, marble lobby, or designer furniture.


When a hotel is simply a place to recharge before continuing the journey, we look for properties that deliver comfort, cleanliness, and value.


That's why you will often see us using hotels similar to Best Western, Holiday Inn Express, Hampton Inn, or comparable properties during overnight travel stops.


Why spend an extra $100 per room for amenities nobody will have time to use?


We'd rather save that money for parts of the trip where it truly enhances the experience.


When Location Matters, We Invest More


Now let's consider a different situation.


Suppose you're spending three nights in Rome.


Or New York City.


Or New Orleans.


Suddenly, the equation changes.


Now your hotel is not simply a place to sleep. It becomes part of the destination experience.


A hotel that's located in the heart of the city may allow you to walk to restaurants, attractions, shops, museums, and evening entertainment.


A poorly located hotel might require lengthy bus rides, expensive taxis, or wasted vacation time just getting where you want to be.


In these destinations, location can be worth every penny.


We'll often choose a more expensive hotel if it means our travelers can step outside and immediately begin enjoying the destination.


After all, what's the value of saving $50 on a hotel room if it costs you two extra hours every day getting around?


We Look Beyond the Star Rating


Many travelers assume higher star ratings automatically mean better hotels.


That's not always true.


A beautiful luxury hotel located far from the attractions you want to see may provide a less enjoyable experience than a well-appointed hotel in a fantastic location.


Likewise, some moderate-priced hotels consistently outperform more expensive competitors when it comes to service, cleanliness, comfort, and overall guest satisfaction.


We spend a great deal of time reading reviews, speaking with hotel representatives, visiting properties when possible, and gathering feedback from travelers who have stayed there before.


The goal isn't simply to find the most expensive hotel.


The goal is to find the right hotel.


Comfort Matters


Many of our travelers are retired or semi-retired. Some have mobility limitations. Others simply appreciate a little extra convenience after a day of sightseeing.


That means we pay attention to details that don't always show up in glossy marketing photos.


How far is the walk from the bus parking area?


Are elevators readily available?


Is breakfast organized efficiently for groups?


How long are the hallways?


How many rooms are located on each floor?


Can the hotel handle luggage efficiently?


These details may seem minor, but they can have a significant impact on the overall travel experience.


The Best Value Isn't Always the Lowest Price


When people hear the word "value," they often think "cheap."


That's not how we define it.


To us, value means getting the greatest benefit from every dollar spent.


Sometimes that means selecting a modest hotel because you'll only be there for a few hours.


Other times it means spending more because the location, comfort, convenience, or experience justifies the additional cost.


Our responsibility is to make those decisions thoughtfully and carefully.


The Goal: Spend Money Where It Creates Memories


At the end of a trip, travelers rarely tell us how much they loved a hotel lobby.


What they remember are the experiences.


The evening stroll through the French Quarter.


The dinner overlooking the Mediterranean.


The Broadway show.


The Alaskan glacier.


The charming café in Rome.


Whenever possible, we try to direct resources toward the parts of the trip that create those memories.


That often means being practical during travel days and investing more heavily in the destinations themselves.


Final Thoughts


Every hotel decision involves balancing comfort, convenience, quality, location, and cost.


There is no perfect formula that works for every trip.


However, our guiding principle remains the same:


We spend your money the way we would spend our own.


Sometimes that means choosing a clean, comfortable, efficient hotel for a quick overnight stop.


Sometimes it means paying more for an exceptional location in a destination you'll remember for the rest of your life.


The goal is never to find the cheapest hotel.


The goal is to make every travel dollar work as hard as possible for the people who trusted us with their vacation.

 
 
 

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